Backed by a Double-Your-Money-Back Guarantee
Make smarter marketing decisions —without second-guessing yourself
For busy coaches, consultants, and service professionals who need marketing clarity
without the $5,000/month price tag
Make ChatGPT Your CMO is a 30-day course delivered by email
— one actionable lesson per day to turn ChatGPT into your chief marketing officer.
Stop Your Marketing Paralysis Today
Follow Our Step-By-Step System to Turn ChatGPT into Your Chief Marketing Officer. No Tech Skills Required.
Make ChatGPT Your CMO is a 30-day course delivered by email
— one actionable lesson per day to turn ChatGPT into your Chief Marketing Officer.
Finally, Certainty About Your Next Marketing Moves...
For expert consultants, coaches, and service professionals who are brilliant at what they do but paralyzed by marketing decisions.
Make ChatGPT Your CMO is a 30-day course delivered by email — one focused task per day.
Follow the copy-and-paste steps that build YOUR personal AI marketing strategist. Your AI Chief Marketing Officer:
- Ends decision paralysis forever — get instant expert marketing advice tailored to your specific business challenges
- Writes in your voice (but better) — content that actually converts
- Cuts marketing time by 80% — stop rewriting the same content five times (then never using it)
- Gives you marketing clarity — finally know what to do next, every single time
Backed by my outrageous DOUBLE YOUR MONEY BACK GUARANTEE-if you don't see results in 60 days. I'll refund you $299 USD PLUS send you another $299 USD
Finally, Certainty About Your Next Marketing Moves...
For expert consultants, coaches, and service professionals who are brilliant at what they do but paralyzed by marketing decisions.
Make ChatGPT Your CMO is a 30-day course delivered by email — one focused task per day.
Follow the copy-and-paste steps that build YOUR personal AI marketing strategist. Your AI Chief Marketing Officer:
- Ends decision paralysis forever — get instant expert marketing advice tailored to your specific business challenges
- Writes in your voice (but better) — content in your voice that actually converts
- Cuts marketing time by 80% — stop rewriting the same content five times (then never using it)
- Gives you marketing clarity — finally know what to do next, every single time
Backed by my outrageous DOUBLE YOUR MONEY BACK GUARANTEE-if you don't see results in 60 days. I'll refund you $299 USD PLUS send you another $299 USD
"Steven, I'm really enjoying this comprehensive course...so much so that I finally had to stop and shower yesterday because I was becoming repulsive to myself...not of CMO, I don't think it's sentient."
"Your prompts are amazing — I've really learned to appreciate the effort that must go into writing these..."
"The course gave me a clear sense of direction. Having an AI CMO to bounce ideas off and refine my thoughts in real back-and-forth conversation was something I didn't expect to enjoy as much as I did."
"This course transformed how I approach AI in my business. The practical examples and hands-on approach made complex concepts easy to understand and implement."
"Absolutely incredible value! The depth of knowledge shared in this course is unmatched. I've already started implementing the strategies with great success."
Follow the Blueprint that Transforms ChatGPT into YOUR
Personal Chief Marketing Officer (CMO) that:
Creates 3-month marketing
campaigns with daily action items—
from master plan to individual posts
Knows YOUR business inside and out,
so you get tailored marketing advice
Coaches you to increase prices
by 10% or more—while growing
your client list
Identifies opportunities your
competitors are missing out on
Backed by my outrageous DOUBLE YOUR MONEY BACK GUARANTEE—
if you don’t see results in 60 days, I’ll refund your $299 USD PLUS send you another $299 USD
End second-guessing and start making
confident marketing decisions
In just 30 days, build and train a personal AI marketing expert that knows YOUR business inside out.
Takes minutes a day. No technical skills required.
Dear Fellow Business Owner,
8.33 pm Thursday: You’re starting the “night shift” on your second full-time job—working on your own business.
The cursor blinks as the minutes pass. An hour later, you’ve rewritten the first paragraph five times and been to the fridge twice.
You’d love to slam the laptop, but the pipeline is dry. You have to get this proposal out.
Nights like this are why your family complains they don’t see you—and why you’re wondering if it’s all worth it.
The real problem isn’t you,
it’s the noise
Too Much Conflicting Advice
You’re drowning in a sea of podcasts, blogs, and reels — all saying different things. It’s overwhelming, not helpful.
Paralysis from overlearning
You’ve consumed more marketing tips than most consultants — but when it’s time to act, you’re stuck second-guessing.
No one to brainstorm with
It’s hard to improve your marketing alone. Without a sounding board, even good ideas feel half-baked or unclear.
The answer within your grasp
Whether you’re starting your marketing or refining it, every day without a marketing partner costs you clients.
But even a part-time marketing consultant would be $5,000 a month.
- Part-time consultant: $5,000
- AI CMO: Available 24/7. Knows your business.
Money in the bank
Picture this… It’s lunchtime on a Wednesday. You open ChatGPT and click a link in the sidebar marked “My CMO.”
You upload notes from a client meeting — or even a transcript.
Your CMO already knows your offers and preferences — so the suggestions are focused, creative, and in your voice.
Ten minutes later, your proposal is done.
Not only does it reflect exactly what the client asked for… it includes profit-boosting options they didn’t.
You smile, hit send, and close your laptop.
This evening, you’ll join your family for a walk — phone in a drawer.
Fantasy? Other business owners are working this way every day…
Introducing Make ChatGPT Your CMO
In the Make ChatGPT Your CMO Course, I show you how to turn ChatGPT into an expert marketing advisor with 24/7 advice tailored precisely to your business. (And, yes, that is me in the picture.)
Make ChatGPT Your CMO is a 30-day course delivered by email. The course shows you step-by-step how to build your chief marketing officer (CMO) in one focused lesson per day.
Over the next few minutes, I’m going to:
- Introduce myself — Steven Lewis — and how my direct response marketing and AI skills turned me into a sought-after consultant for businesses with high-stakes marketing
- Show you how an AI CMO is different from just using ChatGPT
- Summarise the research from Stanford, Harvard, NYU and the Wharton School that proves AI can consult at an expert level—when you know how to unlock its potential
- List the companies — like Spotify, EY and Coca-Cola — using AI to direct their marketing
- Introduce business owners doing amazing things with the CMOs that I taught them how to build
Or you can skip straight to getting your hands on the blueprint to build your AI CMO. That blueprint is laid out in the 30-day step-by-step course that starts tomorrow when you sign up today...
Risk-free
When you choose to start now, you’re not taking any risk; I am.
I back your investment in the Make ChatGPT Your CMO course with my double-your-money-back guarantee. The guarantee is simple: if you take this course, build your CMO, work with it for 30 days and find CMO doesn’t deliver amazing results, email me and...
I’ll refund your $299 investment and send you a second $299 USD.
That’s right — I’m putting my own $299 on the line because I’m that confident you and your CMO are going to do incredible work together.
The ChatGPT feature that will change your marketing forever
The often overlooked feature that makes it possible to get expert advice from ChatGPT...
If you’ve asked ChatGPT for marketing advice, you’ll have found that ChatGPT's marketing advice often flops.
Sure, ChatGPT knows about everything from the Gold Rush of 1848 to unclogging kitchen drains. However...
ChatGPT knows nothing about YOUR business. That means ChatGPT has no way to advise on what will work for you.
Here's where it gets interesting...
Thanks to an often overlooked feature, ChatGPT can be trained in your business and given special skills.
That feature has a boring name — “custom GPTs”. What's not boring is that this feature changes everything when it comes to getting 24/7 tailored marketing advice for your business.
Every business owner should
know about this
Available in every level of paid ChatGPT account, custom GPTs:
- Store information you choose
- Can be trained with expert skills
- That means you can...
Transform ChatGPT into your marketing expert
You can use a custom GPT to transform ChatGPT into your chief marketing officer (your CMO) when you
know exactly:
- What knowledge to give your custom GPT
- What format that knowledge must be in for AI to use it effectively
- What skills your CMO needs to deliver expert advice every time
It takes an expert to train an expert
And when you want to train an expert marketer, you need an expert
marketer to handle the training. That’s where I come in...
Why companies pay me
thousands to train their
marketers in AI
My name is Steven Lewis, and for the last 30 years, I’ve been studying and applying the lessons of direct response marketing.
My clients measure direct response marketing only one way—Did your work drop money in our bank account?
Training AI to think like a proper marketer
In the early 90s, I built some of the first websites in the world. By 2004, I was running one of Australia's first social media agencies and hosting podcast for corporate clients — more than a decade before any of that became mainstream.
My track record of adopting new technology to sharpen a client's marketing edge made it natural for me to bring AI into my marketing agency in February 2021.
Back then, AI was too primitive to use on client projects, but that didn’t stop us from pushing each iteration of AI to its limits
Spending years cracking the code to get AI to think like a proper
marketer is why..
I’m the one big brands call when the stakes are high
Companies you’ve heard of — the kind that make consultants sign NDAs — bring me in to train their marketing teams and build AI CMOs to deploy in their business.
These companies pay me five-figures for a single project because the stakes are sky-high.
- One not-for-profit client raises $1.5 billion every year
- A global law firm client loses millions in potential revenue whenever a client chooses another law firm
When you’re dealing in millions, you can’t afford to —
- Act on unreliable advice from your AI
- Send out robotic content that alienates clients or donors
Why am I virtually giving away the same expertise?
On average, my clients pay somewhere between $5,000 and $20,000 for me to enable their marketing teams with AI-powered marketing advisors — just like the CMO I’ll show you how to build and train.
That raises the obvious question—if I can charge a client $5,000 for this knowledge, why would I teach you the same thing for $299?
Two straightforward reasons:
First — When you communicate more effectively, your ideal clients find the solutions they truly need. And I like being part of making that connection. Always have — it’s why I started in marketing 31 years ago.
Second (I’m being really transparent here) — teaching scales in ways consulting simply cannot.
My agency work is limited by the hours we’re willing to work and the number of people we want to hire. This course allows me to help thousands of business owners instead of dozens. That math works for me, even at this price.
Before I answer the next logical question, let me ask you
a question...
How can you afford to continue working on your marketing alone when you can get full time marketing expertise for $299 USD plus a basic ChatGPT subscription?
Introducing Make ChatGPT Your CMO
Build and train your personal marketing advisor in the next 30 days
Daily emails with focused tasks
Every day for 30 days, you’ll receive a strategically sequenced email containing:
- A focused 15-30 minute task with clear, step-by-
step instructions - Pre-engineered prompts I’ve perfected through thousands of hours of testing
- Simple questions about your business that you already know the answers to
This carefully calibrated 30-day structure ensures two things other approaches can’t:
- 94% Completion Rate — Unlike overwhelming courses that dump everything at once, these bite-sized daily actions build momentum and confidence
- Rapid Implementation — Each day’s insights into your business, your clients and your competitors are immediately actionable. You can apply what you learn before the next powerful lesson arrives
Make ChatGPT Your CMO is a 30-day course delivered in
actionable daily lessons — straight to your inbox.
The course lays out a blueprint to build and train an AI marketing expert. This AI marketing expert becomes your chief marketing officer (your CMO).
Your CMO knows your business, so it gives advice relevant to your specifics. That advice will transform your business...
No marketing skills required
This isn’t another course that sprays you with theory and vague concepts that won’t stick...
Instead of trying to turn you into a marketing expert, this course helps you build and train your own 24/7 AI marketing expert
That way, your business has all your expertise and...
An AI CMO that knows your business plus all the marketing theories, formulas and frameworks... so it can apply the ones that will work for your business.
All you have to do is follow the simple steps in the blueprint I give you to build and train that CMO in your specifics.
Zero tech skills required
You don’t have to be a tech expert, either. This course has been successfully followed by people who are uncertain about the microwave.
I’ve done all the hard work for you:
- Step-by-step instructions that anyone can follow—even if technology “never works” for them
- Expertly engineered so you just have to copy and paste
No time limit pressure
Lessons come to your inbox, so they’re ready whenever you are. (Many people batch lessons, completing the course in three or four sessions.)
How The Course Works
The course is in three phases—training, building, and then putting your CMO to work
Building your marketing expert’s knowledge
Day 1 - 15
The first half of the course guides you to gather the information your CMO needs to hit the ground running.
What this means for you is:
- Answering questions you’ll know the answers to — so we can give that business knowledge to your CMO.
- Running prompts in ChatGPT to extract knowledge your CMO needs — some of which will you’ll learn for the first time, too.
- Saving everything as files to upload to your CMO.
Even though your CMO doesn’t officially join your team until Day 16, many people email me about offers they’ve launched or new clients they’ve signed by using what they’ve learned in the first phase.
Your CMO joins your team
Day 16
On Day 16, we officially onboard your chief marketing officer. This means we:
- Upload the files we’ve gathered about your business, your clients, your goals and your competitors.
- Add the skillset I’ve designed to ensure your CMO always gives expert-level advice — whether you’re working on your five-year strategy or today’s LinkedIn post.
The result is that you’ve switched on a CMO that can give you the kind of marketing guidance that would cost $150-300 per hour from a human consultant.
(And that consultant wouldn’t know your business half as well as your CMO.)
Putting your
CMO to work
Day 17 - 30
Your AI CMO is now on the job full-time and on-call 24/7 — forever.
This phase of the course is about giving your marketing massive momentum.
We start your CMO’s time on the team by tackling specific, high-impact marketing challenges — identifying opportunities, creating content, and optimizing your conversion strategy.
These daily exercises will give you a fresh take on your business’s strengths and a roadmap for marketing those strengths to exactly the right people.
This is when many participants email to tell me they have fallen in love with their business again.
Of course, Day 30 is only the conclusion of the course. It's not the end of your time with your CMO. That beautiful partnership is only just beginning.
You’ll never again have to tackle your marketing alone.
What Does Working with
an AI CMO Look Like?
The Prompt
Here’s a snapshot of an AI CMO in action.
On Day 19 of the course, you’ll send this exact prompt to your AI CMO:
Your CMO knows your business by Day 19, so it doesn’t even need your
web address.
The Response
Here’s what Sarah’s AI CMO said to her after she ran the prompt:
This website analysis often reveals conversion-killing issues that even experienced professionals miss in their own marketing — simple-to-fix issues that will cost you clients. The good news is that your CMO will know exactly how to fix them.
Think about the last marketing task that ate hours of your time.
Now imagine cutting that time by 80% while dramatically improving the quality of the outcome.
That’s the power of having your personal AI CMO at your fingertips.
Ready To Close The Gaps In Your Marketing With Expert Help?
Your CMO will see things that you won’t because you’re too close to your business.
Marketing becomes easy
You’ve finished the course. Now, picture this...
Your CMO is on duty full-time. You have a 20-minute break between Zooms, so...
You grab a cup of coffee, open ChatGPT and click on your CMO.
Working back and forth with your CMO, you transform this 20-minute crack in your day into three email newsletters, all ready to schedule — weeks in advance.
Each email is written in your voice.
Every email is packed with value and leads the reader to a single logical conclusion — you are the obvious choice to solve
their problem.
In the past, you’d have sat up all night to write a single email newsletter. (And you’d probably have unpicked it and rewritten it the next day.)
The best news?
You’ll achieve results like this early in the course. Your CMO is built and fully trained by Day 16, but you’ll be getting actionable insights and new ways to use AI from Day 1.
Sounds too good to be true?
I’m making big promises here. I hear you. That’s why I remind you that you’re not the one risking $299 USD when you take this course, I am. That’s my double your money back guarantee.
Take the 30-day course, build your CMO and work with it for 30 days after the course… If you don’t get results like the ones I’m promising, email me, and I’ll refund your money, PLUS I’ll send you another $299 USD.
Start the course today, and that’s a full 60 days from now for you to make sure your AI CMO can do everything I say it can.
Change your Story,
Change Your Business
Every day, I get emails telling me what people are doing with their AI CMOs and how their AI CMOs are making business fun again. Many email me four, five or more times with new stories.
Let me share one story (with permission). Michael Brennan is a web developer in Asheville, North Carolina. Michael took the Make ChatGPT Your CMO course after his business coach recommended it.
Tired of being “The Web Guy”
Michael had a problem common to many businesses. His clients asked the “wrong” questions, always starting with the price.
“How many pages do I get for that?” they’d ask. “How fast can you
build it?”
And the question he dreaded most: “What will you take off the price if I don’t have the blog section or I pick the images?”
Michael knew his websites were more than “pretty”. His clients often saw their leads double immediately after launch. But even his happiest clients referred other businesses to Michael as their “web guy”.
What Michael didn’t know was how to shift the conversation from price
to value.
- That’s why the first question Michael asked his new AI CMO
was obvious:
- The response from his AI CMO was immediate and clear...
Michael rewrote his marketing with his CMO. They highlighted results instead of features. The changes gave Michael the confidence to raise his base price from $4,500 to $7,300 — his first price change in years.
Even with a base price more than 60% higher, potential clients stopped leading the conversation with price. However, it’s what happened next that Michael wasn’t expecting...
Potential clients started asking if Michael could also help them with landing pages, email sequences and lead magnets.
Michael had gone from being the “web guy” to a partner in his clients’ business growth.
Speaking of growth, Michael increased his close rate by 11% by adding a powerful line to his proposals: “If your new site doesn’t generate more leads within 90 days, I’ll keep working until it does — free.”
Michael didn’t change his skills. He changed how he told his story. And that changed everything.
Want to Transform your Business
Story Like Michael Did?
The AI CMO you build following the bulletproof blueprint in Make ChatGPT Your CMO will be
trained on your business and your clients. That's how it will solve even your most stubborn marketing problems
Expert advice that fits you
Whether you run a consulting firm with multiple service tiers, a specialized coaching practice, or a technical B2B company with intricate solutions, your AI CMO adapts to your specific level of complexity.
Your CMO is the opposite of a simplistic, one-size-fits-all solution. It’s not a book or a course that tries to cover every situation. It’s an AI trained on your specifics.
The more complex your business, the more valuable your AI CMO becomes — delivering clarity where confusion typically reigns.
Complex service offerings?
Your AI CMO will help articulate multi-layered value propositions that justify premium pricing.
Nuanced target markets?
Your AI CMO will articulate multi-layered value propositions that justify premium pricing.
Sophisticated competitive landscape?
Your AI CMO will identify strategic positioning opportunities in crowded markets that give you a distinct advantage.
Try an AI CMO in your Business Risk Free
If you don’t get results from your CMO within 60 days from today, I’ll give you back your $299 and add $299 of my own.
That’s how confident I am that your AI CMO will work for you, whatever business you’re in.
"It's like having somebody who knows you intimately to brainstorm with 24/7"
In this video, business coach Anke Herrmann talks about working with her AI CMO, which she calls "Maverick". She reveals how "Maverick" is the perfect marketing partner — never gets tired, never judges, and knows her business inside out.
Watch Anke explain how Maverick helped her create and sell an offer within 24 hours... Write LinkedIn posts so authentic that people praised them as "the best non-AI content on LinkedIn"... And brainstorm everything from website copy to client proposals...
All with someone who truly "gets" her business.
Focus this marketing power on your business
Everything Anke did with her CMO, you can do with yours. You won’t get the same answers because...
Your answers will be tailored to you and your clients because your CMO will be trained on your business.
And I’m so confident you will get answers that will transform your business that I’m taking all the risk with my double-your-money-back guarantee.
What Will Your AI CMO Do For You?
Make ChatGPT Your CMO shows you how to build and train a CMO that squeezes every ounce
of power out of ChatGPT’s custom GPT feature. And the course does all that in a straightforward, paint-
by-numbers process anyone can follow in 15 to 30 minutes a day.
Revenue-focused strategy
Identifies underpriced services and
opportunities other consultants would charge thousands to discover
Conversion-optimized messaging
Creates content in minutes that converts — because it speaks directly to YOUR ideal clients’ specific pain points
Implementation simplicity
Our copy-and-paste system eliminates all technical barriers.
If you can follow a recipe, you can build your AI CMO.
Every aspect of the CMO you’ll build and train is engineered for business insight.
10 Things Your AI CMO Could
Effortlessly Do For You
Your AI CMO can do more things to transform your business than I could list on a page 100 times longer than this one.
Here are just 10 jobs you might want to hand over to your CMO immediately…
Build a straightforward
marketing calendar
that tells you exactly what to focus on
each week — scratching that item off
your to-do list in seconds
Write high-converting emails
that feel authentic to your voice
and keep you in touch with clients without the stress of staring at a blank page
Audit your
website copy
adjust your website to match your ideal client’s core desires.
Spot conversion killing mistakes in minutes
Translate your expertise
into everyday language
that makes potential clients think,
“Finally, someone who explains this in a way I understand!”
Generate a content
repurposing strategy
that turns one piece of content into 10 or more assets, maximising your return on time invested
Craft client-
specific proposals
in minutes instead of hours —
including tailoring language to each
prospect’s buying triggers
Build a customised
objection handbook
that puts responses at your
fingertips to every reason prospects
give for not buying
Create persuasive answers
to the top 10 questions
that ideal clients ask. Give them everything they need before they buy, making client conversations effortless
Identify exactly which marketing activities are worth your time
that turns one piece of content into 10
or more assets, maximizing your return
on time invested
Identify your “fame angle”
the controversial or counterintuitive
perspective that can position you as a
thought leader in your niche
Whether you’re starting out with your marketing or looking to refine what’s already working, your CMO will meet you where you are.
But every day you wait is another day that hard-won website visitors slip away. They don't contact you or file your proposals in the “we’ll let you know” basket.
What they know at Stanford, Harvard,
NYU and the Wharton School…
New research every month
Elite universities are falling over themselves to produce papers
proving how human professionals gain superpowers when paired
with AI assistants.
Harvard Business School and the Wharton School designed a study of 750 high-priced consultants at Boston Consulting Group. The researchers found:
Working together, they created the presentation, marketing emails,
and follow-up sequence in hours instead of the months it would normally take.
- Consultants paired with AI assistants improved their decision quality in unfamiliar areas (like marketing) by 43%
- Junior consultants produced work at the same level as
senior colleagues
What would it mean to your business if AI elevated your marketing skills to an expert level?
Make ChatGPT Your CMO shows you how to use your CMO to write marketing that persuades your ideal clients. And that’s a capability validated by Stanford and NYU research.
Stanford & NYU research proves your CMO will predict client response to your marketing with up to 95% accuracy.
It’s no wonder global giants are going all-in on AI-powered marketing…
When you equip your AI CMO with professional-grade skills in market research, strategy, consulting, and pricing optimisation, you’re getting more than a tool—you’re gaining a revenue-generating asset.
And this isn’t just me talking because I’ve had first-hand experience…
Level the marketing playing field
CALCULATE THIS NOW: What would just one additional client per month mean for your annual revenue?
If the answer is more than $299 USD, don’t waste any more time trying to run your marketing without the AI assistance proven to deliver big results.
The research is in — AI can be trained to consult in marketing, whether that’s consulting to a $60 billion business like Unilever or to a business like mine or yours.
New research every month
Now that AI’s consulting capabilities are proven by the world’s best researchers, companies like Spotify, Coca-Cola, Unilever and EY are all-in on AI in their marketing decision-making.
They’re spending millions to develop systems that can:
- Analyze customer behavior patterns
- Identify market opportunities
- Optimize messaging and positioning
- Deliver strategic marketing recommendations
Here’s what’s significant about that for you…
These massive companies don’t have some secret large language model (LLM) or AI that’s better than ChatGPT.
Fortune 500 companies are getting marketing advice from the same kind of AI you can access with a $20/month basic ChatGPT subscription.
All you need is the blueprint that shows you how to unlock this level of power in ChatGPT…
Remember, you’re not the one risking $299 USD; I am. If you don’t have results after following my instructions in Make ChatGPT Your CMO and working with your CMO for 30 days, I’ll refund your money PLUS send you an additional $299 USD.
That means you have a full 60 days from today to find out what they already know at Spotify, Coca-Cola, EY, Unilever, Harvard, Stanford, NYU and the Wharton School.
Expert Advice That Fits You
Here are just a few of the most recent stories I’ve heard from business owners with AI CMOs…
From going nowhere to 22%
revenue growth
I was creating courses people loved… but my marketing left me completely invisible
After two years of failed attempts, Ellie’s new AI CMO quickly showed her how to get her online language courses to sell. Revenue was up 22% after three months.
Ellie Louis owns a language school in England. Her French language courses consistently earned rave reviews. But she couldn’t sell the online courses she made to grow her business beyond what she could do face-to-face.
“Every single online sale required me to talk to the student first. That completely defeated the purpose of creating online courses.”
Ellie invested in different marketing courses. Tried all the tactics recommended by experts. Meanwhile, she watched competitors selling their online courses, seemingly without effort — even though they had nothing like Ellie’s unique and enjoyable style.
When she first heard of Make ChatGPT Your CMO, Ellie was skeptical about wasting money on yet another marketing course.
"Most marketing courses are too general. But this one sounded like it might be different, and it turns out that it was.
From Day 1, this course was completely focused on MY business and MY specific challenges. All I had to do was copy and paste the prompts."
Game-changing advice
Ellie didn’t have to wait until the end of the course for the insights that changed the game for her. What changed everything was what she learned from the client research that started on Day 7.
The insights gave Ellie X-ray vision into her students’ decision-making.
She could see immediately how her messaging needed to change.
Ellie’s AI CMO combined its marketing expertise with its intimate understanding of Ellie’s students, her teaching and the competition.
The result was messaging that mapped the unique qualities of Ellie’s teaching to what online course buyers needed to hear before they hit buy.
- Revenue jumped 22% in just 3 months without changing a single element of her courses
- The first “no-conversation” purchases arrived within days of making the changes
- Lead magnets started converting 10% better, turning more of Ellie’s website visitors from anonymous browsers to named leads
“I used to be the French wine buyer for Tesco, Britain’s largest retailer. The insights from my AI CMO reminded me of the quality of consumer research I worked with back then. But this was personalized to MY business and available whenever I needed it—even at midnight when inspiration struck.”
Get the same insights into
your business
Marketing starts — literally — with “market”. Your market is who you’re selling to.
Make ChatGPT Your CMO shows you how to extract deep insights into your clients and use them to train your CMO. These insights will show you what stops your clients from buying.
Then, you’ll apply your CMO’s expertise in persuasive writing to break through those barriers, just like Ellie did.
Pricing breakthrough: From time-for-money to value-based freedom
Fiona Henderson stopped selling time and started selling value, the essential first step to getting paid what you’re worth.
Lawyers are often trapped swapping time for money, their earnings limited by how many hours they can work.
Fiona, a commercial lawyer in Sydney, Australia, solved this problem by researching value-based pricing and discussing with her CMO how to bring it into her firm, Argyll Law.
“We started by offering a new client three pricing options equating to different service levels — each tailored to something valuable to the client. That new client immediately selected our most expensive option because it included next-day turnaround, a benefit they really valued.”
I know Fiona because she’s a client and she’s taken several of my courses. She’s one of the cleverest operators I know, and she’s a natural marketer. I have no doubt Fiona could have introduced value-based pricing to her firm without an AI CMO.
However, working it all out by herself would have cost time better spent doing what she does best — being an incredible lawyer.
Because she has invested in an AI CMO (which she calls Chrissie), Fiona was able to move fast. All she had to do was raise the concept of value-based pricing with her CMO and give her “Chrissie” her thoughts.
The moment she did that, Fiona had:
- A second brain working through pros and cons, catching anything Fiona might have missed
- An expert copywriter framing the new pricing attractively
The benefits to Fiona of having that strategic sounding board and persuasive expertise are clear from that first client choosing the most expensive option — and being happy about it.
Are you ready to start charging what you’re worth?
There are at least 30 approaches to value-based pricing. These pricing theories, frameworks, and psychological tactics are based on everything from economics to behavioural science and marketing strategy.
You can study every approach to find the one that will maximise your revenue. And you can work on the wording that will persuade your clients to accept value-based pricing or…
- Knows every pricing tactic in the book
- Can tell you which will work for you
- Will present that option persuasively to
your clients
And those will be just three of its skills.
Message clarity: From jargon
to connection
“Gobsmacked! A full explanation from my CMO of why my newsletter wasn’t resonating — and exactly how to fix it!”
Howard Page runs an IT business in Atlanta, Georgia. His ideal clients are medical and legal businesses — the kind hackers love to target.
A breach can cripple a law firm’s reputation or turn into a HIPAA nightmare for a doctor. But despite the high stakes, Howard’s email newsletters were being ignored. His open rates were dismal. Responses? Non-existent.
Why? Because Howard was doing what most IT experts do: writing like he was talking to other IT experts.
“I uploaded a recent newsletter about backup disaster recovery and asked my AI CMO for feedback. I was gobsmacked! Not just an answer, but a full explanation of why my newsletter wasn’t resonating — and
exactly how to fix it!”
In less than a minute, Howard’s AI CMO rewrote one of his newsletters.
The difference?It translated his message…
From
“We offer fully redundant on-prem and cloud-based BDR systems, with offsite image-level backups, RTO/RPO planning, and continuous data protection protocols.”
To
“With our backup and recovery systems in place, you can keep serving clients, even if disaster strikes. Your data is protected, downtime is minimal, and your reputation stays intact. You stay compliant, stay in business, and sleep easier at night.”
Suddenly, it wasn’t about “RTOs” or “offsite replication”. It was about the real-world benefits his clients care about:
- Staying operational
- Meeting compliance standards
- Avoiding costly downtime
- Protecting their hard-earned reputation
Now, instead of unread jargon, his emails are short, sharp, and human. They tell stories. They show outcomes. They build trust.
And they get opened.
Ready to show your clients
the benefits?
The better you are at what you do, the more likely you are to suffer “the curse of knowledge”. Your knowledge of your subject makes it impossible to see your business the way your clients do.
Your CMO knows exactly what your clients need to hear — the BENEFITS of working with you.
Stop writing, deleting and rewriting. Build and train an AI CMO that sees what you no longer can.
Strategic positioning: Finding
the hidden competition
An HR consultant in Washington, Paul knew marketing theory. Applying it to his business was another matter.
Paul O’Bierne knew his HR consultancy delivered better outcomes than most. His clients loved him. His systems worked. And yet…
His conversion rates were uninspiring.
Something wasn’t adding up.
During the process of training his CMO, he had a revelation.
“We were reviewing our competitor’s marketing using the training prompts in Make ChatGPT Your CMO, and the AI made it clear. Our prospects aren’t so much choosing our competitors. They’re choosing to do nothing.”
That single insight changed everything. Paul’s marketing positioned his business against other HR consultants — comparing credentials, experience, methodology. Knowing his real competition was inertia led him to work with his CMO on a different approach.
The message shifted from being “the better choice” and to being “the urgent choice.”
Paul and his AI CMO reworked their marketing around the cost of waiting — the leadership headaches, culture drift, and compliance risks that grow quietly when HR gets deprioritised.
His AI CMO helped him turn those risks into stories that landed.
Messages that stuck.
“Our email campaigns now take minutes instead of hours to create, and they’re generating actual responses instead of silence,” Paul said. “The insight about our real competition changed everything — how we communicate, and how quickly prospects decide to work with us.”
Ready to show your clients
the benefits?
Your AI CMO won’t just polish your messaging — it’ll show you what really needs to be said. Often, that starts with spotting what (or who) you’re actually competing against.
How Your AI CMO Outperforms
The AI Alternatives
While generic AI tools offer cookie-cutter marketing advice, your AI CMO delivers business-specific insights. That's
because your AI CMO is trained on YOUR unique situation, challenges, and opportunities. The results speak for themselves:
Your AI CMO | Generic ChatGPT | AI Tools | Marketing Courses | |
|---|---|---|---|---|
| Business-Specific Insights | Fully personalized to YOUR business | Generic advice | Limited customization | Generic principles |
| Marketing Strategy | Complete framework | Fragmented tactics | Tool-specific approaches | Theoretical frameworks |
| Implementation Support | Step-by-step guidance | General suggestions | Limited guidance | Self-implementation |
| Available 24/7 | Limited | |||
| Investment | One-time cost + ChatGPT subscription | Subscription only | Most require subscriptions | $1,000+ |
Make this your normal
Thinking about your marketing, how many hours have you lost in the last month — or even the last week — to false starts (or failing to start)?
Is part of the problem you’re not confident you’ve thought everything through because it’s hard to see every possibility on your own.
Losing time and missing opportunities stop being a
problem when you make on-call marketing expertise your new normal.
You in 16 Days Time
Thanks to Make ChatGPT Your CMO, your CMO is on your team — built, trained, and hungry to conquer your biggest marketing challenges.
The course is giving you jobs for your CMO to start with, but you have a high-impact project of your own.
You need a sales page for your upcoming workshop. Now, instead of losing hours staring at a blank screen (or making excuses for not starting at all)…
You open ChatGPT, click on your CMO and give it the details of
the workshop.
You, go back and forth over a few drafts of the sales page.
15 minutes later, you have a finished, psychologically tuned sales page that speaks directly to your ideal clients’ deepest concerns.
Your CMO has even written a LinkedIn post and an email to your list.
This isn’t not generic marketing copy — “I’m delighted to announce…”
This is marketing crafted specifically for this offer to your unique audience.
All you have to do is upload the copy to your website, post on LinkedIn and send the email.
Before turning your laptop off at 5.30 — your days are shorter now you have help — you check your email for the last time
There are three workshop registrations in your inbox.
This is no fantasy. It’s a normal day for business owners who’ve built
their AI CMO.
Will you Start Building your
AI marketing partner today or continue struggling alone?
Every day you delay getting marketing help is costing you clients
and opportunities.
Not getting help was understandable when that meant finding $5,000/month for even part-time help.
That's not the case anymore. By this time next month, you could have a marketing expert that:
- Knows your business inside and out
- Found the weaknesses in your competitors' marketing
- Optimized your own marketing
- Nailed your point of difference
- Wrote an easy-to-follow marketing strategy
All while being available 24/7 to help you create messaging that connects with your ideal clients.
And all it will cost you is a one-off payment of $299 USD for Make ChatGPT Your CMO. (Plus a $20/month basic ChatGPT subscription.)
Meanwhile, your competitors could find this page at any time.
The Choice is Yours
You can continue struggling with marketing decisions on your own… Or build your AI CMO risk-free with double-money-back guarantee.
What Happens After You Click “Buy”
You’ll immediately receive a welcome email with your
course roadmap
Starting tomorrow, you’ll
receive one daily email for
30 consecutive days
Each email contains that
day’s specific task (15-20
minutes to complete)
By day 16, you’ll have a functioning AI CMO ready
to use
Days 17 - 30 focus on applying your AI CMO to specific marketing challenges
You’ll have lifetime access
to all course emails for
future reference
Plus, as your business grows and evolves, you can easily update your AI CMO with new offerings, target markets, or strategic goals – ensuring it evolves alongside your business.
I can’t wait to hear what you do with your CMO.
Steven
P.S. Remember the web developer who increased his base price by 60% after implementing their AI CMO’s suggestions—and saw their conversion rate go UP, not down? That single insight paid for this course more than 20 times over in the first 30 days. What would a similar insight be worth to your business in the next month? Don’t miss this opportunity to transform your marketing with expert guidance available 24/7.
Answering your most critical questions
Absolutely not. If you can copy and paste text, you have all the technical skills you need. The course was specifically designed for non-technical business owners who break out in a cold sweat at the word “technology.” Every lesson gives you simple, step-by-step instructions with exact words to copy and paste. No coding. No technical jargon. No headaches.
Yes—because the system doesn’t offer generic marketing advice. It teaches you to create an AI CMO customized to YOUR specific business, YOUR customers, and YOUR unique challenges.
I’ve personally witnessed it transform businesses across dozens of industries:
- Benefit: Our products are delivered immediately
- Feature: Explain the benefit of your products
- Icon: Change the icons in the settings
The course works because it teaches you how to build an AI marketing partner that adapts to YOUR specific situation—not because it offers one-size-fits-all marketing advice.
Most students start experiencing valuable marketing insights within the first 9 days of the course, even before their AI CMO is fully built. One student applied a framework from Day 7 to improve her email newsletters and received her first-ever reply the next day. Another created and sold a new offer on Day 9 after using a brainstorming technique from the course.
By Day 16 when your AI CMO is activated, you’ll have a complete marketing partner ready to tackle your most pressing challenges immediately.
No problem at all. This isn’t a high-pressure program. Many students take 45-60 days to finish building their AI CMO. The emails don’t expire, and the course materials don’t disappear. You have lifetime access to everything because it’s all delivered through your inbox. Go as fast or as slow as you need—the results will be waiting whenever you’re ready to complete your AI CMO.
Perfect! The course will teach you to build an AI CMO that helps you identify what’s working, fix what isn’t, and find the opportunities you might have missed. One student had her AI CMO review her sales page that was converting at 2%. After implementing the AI CMO’s specific recommendations, conversion jumped to 7%. That’s a 250% improvement from a single conversation with her AI marketing partner.
Yes, you can build your AI CMO in Claude as a Claude project. We don’t provide Claude-specific instructions, but participants have found it easy to translate the step-by-step instructions to Claude.
Last Chance to Transform
Your Business
Don’t let the competition find this page before your AI CMO has transformed your marketing.
USD299
one-time payment
Secure Checkout | 256-Bit Encryption | 60-Day Guarantee
99.2% satisfaction rate
Backed by a Double-Your-Money-Back Guarantee
